Apple opened its 50th anniversary with Alicia Keys at Apple Grand Central — the first stop in a month-long global program.
For its 180th anniversary, Loewe built a capsule collection and campaign around a lion, the German meaning of its founder's name.
Loewe marked ten years of the Puzzle bag with 19 archive reissues, a new Confetti design, and a full digital retrospective.
Tesla's "We, Robot" (2024) unveiled the Cybercab at Warner Bros. a brand pivot from car company to autonomy platform.
Disney introduces a new animated studio logo and 100 Years of Wonder identity for its centennial anniversary.
Porsche builds its 75th anniversary year around Driven by Dreams, an in-house brand campaign developed in Zuffenhausen.
Walt Disney World marks its 50th anniversary with an 18-month celebration framed by an EARidescent design language.
On 7 September 2018, Ralph Lauren marks the brand's fiftieth anniversary with a runway and dinner at Central Park's Bethesda Terrace.